As an adjunct professor of graphic design & web development at Salt Lake Community College, our founder Jordan Halliday’s work and skills were well-recognized. Before they filled a marketing manager vacancy, Jordan leveraged this visibility to secure them as a client, leading to the task of developing a cohesive brand style for Salt Lake Tech, their new technical education branch.

This role involved creating versatile branding assets for a wide range of marketing materials, including template headers, billboards, information flyers, and semi-truck wraps, aimed at fostering high-demand skills and abilities sought by employers.